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January Newsletter from BackBeat Media

Published 3 months ago • 2 min read

The BackBeat Newsletter

Here comes your dose of knowledge for the month.

New year, same mission—helping fiercely independent podcasters thrive.

As we step into 2025, the podcasting landscape continues to shift, but one thing remains constant: the power of self-selected audiences.

At BackBeat Media, we’ve always believed that the best listeners aren’t found through algorithms—they find you because they genuinely care about what you have to say.

This month, we’re kicking off the year with insights to help you connect with sponsors who respect your audience as much as you do.

Let’s make 2025 the year of smarter sponsorships, stronger communities, and, of course, great content.

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Sizzling Headlines This Month:

Podcasting The Real Driver of The Commute:

Acast's new research points to commuters being an underutilized niche of listeners in the pod space.

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What's In and Out for 2025

Lauren and Arielle, (who, combined, listened to more than 130 days of podcasts in 2024) are back for a third year of ins and outs for the podcast world.

From PodNews

Podcasting Hall of Fame

The Podcasting Hall of Fame Nominees...Check it out here. ​

Podcasting Is Global – Research Should Be Too

Podnews explains the differences in an article here. ​

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Women Podcaster Awards!

The Women Podcasters Awards is an international people’s choice style of awards event. Our mission is to elevate women’s voices globally and within the podcasting industry.

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Top 100 Podcast Article

Courtney Elmer's Insider Secrets to a Top 100 Podcast.

Take a dive into podcast psychology.

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📈

The Creator's Guide To Annual Planning

by Jacob Anderson

​Learn More →​

🏆

How To Find Rankings on Charts

from Ausha

​Learn More→​

📘

Niche and Nano Creators

from Digiday

​Learn More→​

Host: Jason DeFillippo & Brian Schulmeister

As one of the longest-running podcasts, Grumpy Old Geeks discovers what went wrong on the Internet, and who’s to blame. Every week they cut through the BS from big tech and tell you what’s really going on. With wide-ranging topics, this show has something for everyone. There is a reason Elon Musk, Mark Zuckerberg, and that crowd all hate this podcast. Listen and find out for yourself!

Host: Mark Linsenmayer & Guests

On Pretty Much Pop, a philosopher, an actor, and a sci-fi writer (often with entertainment industry guests) talk about media and how we consume it: TV, film, music, novels, games, comics, comedy, theater, podcasts, and more. Most of what (other) people like is pretty weird when you think about it, so thinking about it is what we do.

Whether you’re fine-tuning your pitch to sponsors or just reveling in the joy of creating, know this: your audience isn’t just listening—they’re choosing you.

And that’s powerful.

At BackBeat Media, we’re here to make sure that choice translates into sustainable growth for your podcast.

So, as you plan your next big episode (or maybe just your next coffee refill), remember—we’re always just an email away, ready to help you make the most of this wild and wonderful world of podcasting.

Here’s to a successful and sound-filled 2025! 🚀🎙️

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BackBeat Media

www.BackBeatMedia.com

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